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While Discussing Their Marketing Campaign for a New Product, the Members

Question 89

Multiple Choice

While discussing their marketing campaign for a new product, the members of the cross-functional team responsible for Carver Inc. realized that a couple of changes relating to their prior plan would be beneficial. The offer of a franchising that had earlier been brushed off by the company head was discussed thoroughly, and it was decided that it would be implemented on a trial basis initially and on full scale if found to work well. From the information provided, it can be concluded that this cross-functional team has a high degree of ________.


A) demography
B) reflexivity
C) conformity
D) diversity
E) uncertainty

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