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  3. Study Set
    Principles of Marketing
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    Exam 2: Company and Marketing Strategy: Partnering to Build Customer Engagement, Value, and Relationships
  5. Question
    Which of the Following Is NOT Part of a Company's
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Which of the Following Is NOT Part of a Company's

Question 134

Question 134

Multiple Choice

Which of the following is NOT part of a company's decision about which customers it will serve and how?


A) differentiation
B) targeting
C) budgeting
D) segmentation
E) positioning

Correct Answer:

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