Marketers Can Group People in a Number of Ways, Including

Multiple Choice

Marketers can group people in a number of ways, including by birth date. However, the following combination of groups has proven to be more effective: ________.

A) income, lifestyle, life stage
B) profession, common values they seek in products they buy, lifestyle
C) lifestyle, life stage, common values they seek in products they buy
D) place of residence, life stage, lifestyle
E) race or nationality, lifestyle, common values they seek in products they buy