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    Principles of Marketing
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    Exam 5: Consumer Markets and Buyer Behavior
  5. Question
    What Are the Differences Between Innovators, Early Adopters, and Early
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What Are the Differences Between Innovators, Early Adopters, and Early

Question 69

Question 69

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What are the differences between innovators, early adopters, and early mainstream adopters?

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Innovators are more willing to take on r...

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