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    Business
  3. Study Set
    Principles of Marketing
  4. Exam
    Exam 6: Business Markets and Business Buyer Behavior
  5. Question
    The First Step of the Business Buying Process Is ________
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The First Step of the Business Buying Process Is ________

Question 136

Question 136

Multiple Choice

The first step of the business buying process is ________.


A) general needs description
B) product specification
C) order-routine specification
D) problem recognition
E) performance review

Correct Answer:

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