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    Business
  3. Study Set
    Principles of Marketing
  4. Exam
    Exam 8: Products, Services, and Brands: Building Customer Value
  5. Question
    ________ Refers to Freedom from Defects and Consistency in Delivering
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________ Refers to Freedom from Defects and Consistency in Delivering

Question 39

Question 39

Multiple Choice

________ refers to freedom from defects and consistency in delivering a targeted level of performance.


A) Performance quality
B) Product style
C) Branding
D) Conformance quality
E) Product design

Correct Answer:

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