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    Principles of Marketing
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    Exam 10: Pricing: Understanding and Capturing Customer Value
  5. Question
    In Industries in Which Pricing Is a Key Factor, ________
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In Industries in Which Pricing Is a Key Factor, ________

Question 71

Question 71

Multiple Choice

In industries in which pricing is a key factor, ________ often set the best prices or help others in setting them.


A) sales departments
B) salespeople
C) production managers
D) line managers
E) pricing departments

Correct Answer:

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