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    Principles of Marketing
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    Exam 12: Marketing Channels: Delivering Customer Value
  5. Question
    In A(n) ________ Channel, the Same Member Both Produces and Distributes
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In A(n) ________ Channel, the Same Member Both Produces and Distributes

Question 70

Question 70

Multiple Choice

In a(n) ________ channel, the same member both produces and distributes a product or service to consumers.


A) tiered
B) direct
C) platform
D) vertical
E) exclusive

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