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  3. Study Set
    Principles of Marketing
  4. Exam
    Exam 16: Personal Selling and Sales Promotion
  5. Question
    The First Step in the Selling Process Is Preapproach-Learning About
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The First Step in the Selling Process Is Preapproach-Learning About

Question 58

Question 58

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The first step in the selling process is preapproach-learning about an organization and its buyers.

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