True/False
A Television Bureau of Advertising report indicates about 65 percent of respondents regard TV as their primary news source, or more than four times the percent who regard newspapers as their primary news source.
Correct Answer:
Verified
Correct Answer:
Verified
Related Questions
Q41: If you wanted to target audiences in
Q42: Which of the following positive characteristics pertaining
Q43: Buying decisions by clients and their agencies
Q44: In the era with more than 50-channel
Q45: A principal merit of the GRP system
Q47: The measure for estimating the cost of
Q48: Factors that make cable so attractive to
Q49: The primary business of television is the
Q50: Discuss some of the social aspects related
Q51: From a marketing perspective, television:<br>A)is single dimensional.<br>B)has