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John Is an Owner of a Franchise That Produces Custom

Question 55

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John is an owner of a franchise that produces custom signs and banners.Prior to the recession,the majority of John's business came in the form of walk in and repeat customers.After the recession,the amount of traffic to his shop dwindled and his business was suffering.John decided to hire an outside sales person to actively find new business rather than wait for new business to come to him.What type of change did John implement?


A) Strategy
B) Structure
C) Technology
D) People

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