Multiple Choice
When Henry Ford introduced the Model T,the first affordable,mass-produced car,he stated that consumers "can have a car in any color they want,as long as it is black." Offering the same product to all consumers in this fashion is known as ________.
A) mass marketing
B) behavioral targeting
C) benefit segmentation
D) micro-targeting
E) countersegmentation
Correct Answer:

Verified
Correct Answer:
Verified
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