When Describing Consumer Innovativeness, the Term "Global Innovativeness" Refers to ________

Multiple Choice

When describing consumer innovativeness, the term "global innovativeness" refers to ________.

A) a pattern of actions or responses that indicate early acceptance of change and adoption of innovations
B) a high level of demonstrated consumer ethnocentrism
C) a tendency for innovativeness to exist independent of any context
D) a high degree of rigidity that an individual displays toward the unfamiliar
E) a tendency for innovativeness to exist within a very specific domain or product category