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  3. Study Set
    Consumer Behavior Study Set 4
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    Exam 5: Personality and Consumer Behavior
  5. Question
    It Is Generally More Realistic to Expect Personality to Be
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It Is Generally More Realistic to Expect Personality to Be

Question 16

Question 16

True/False

It is generally more realistic to expect personality to be linked to the purchase or consumption of a broad product category rather than a specific brand.

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