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    Business Research Methods
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    Exam 11: Using Interviews and Focus Groups
  5. Question
    Quantitative Data Can Be Generated by Focus Groups and Interviews
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Quantitative Data Can Be Generated by Focus Groups and Interviews

Question 32

Question 32

True/False

Quantitative data can be generated by focus groups and interviews using highly structured data gathering schedules, and/or through carrying out a large number of focus groups or interviews.

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Q33: Qualitative research is said to be subjective

Q34: Quantitative research is said to be objective

Q35: Quantitative and qualitative researchers make different assumptions

Q36: Interviews are used as data gathering methods

Q37: In synchronous online focus groups the focus

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