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    Strategic Marketing Study Set 1
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    Exam 23: Note : Customer Lifetime Value
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    When Conducting a Customer Lifetime Value Analysis,networking Potential and Learning
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When Conducting a Customer Lifetime Value Analysis,networking Potential and Learning

Question 9

Question 9

True/False

When conducting a customer lifetime value analysis,networking potential and learning potential are more difficult to evaluate than core business potential and cross-selling potential.

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