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  2. Topic
    Business
  3. Study Set
    Strategic Marketing Study Set 1
  4. Exam
    Exam 36: Note : Budgets,forecasts,and Objectives
  5. Question
    The Net Marketing Contribution Framework Would Most Likely Be Used
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The Net Marketing Contribution Framework Would Most Likely Be Used

Question 2

Question 2

Multiple Choice

The Net Marketing Contribution framework would most likely be used by a marketer to ________.


A) identify ways to increase profits
B) estimate shifts in market share
C) increase economies of scale
D) calculate marketing costs

Correct Answer:

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