As a Result of the Reciprocal Nature of the Consumer

Multiple Choice

As a result of the reciprocal nature of the consumer process,all of the following can be deduced,EXCEPT:

A) comprehensive analysis of consumers need include a minimum of two elements and their relationships.
B) any of the three elements of consumer analysis may be a starting point for analysis.
C) consumers can continually change.
D) consumer analysis may be conducted at any level of aggregation.
E) the use of consumer research and analysis in developing marketing strategies becomes important.