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  3. Study Set
    Consumer Behavior Study Set 1
  4. Exam
    Exam 2: A Framework for Consumer Analysis
  5. Question
    One Implication of Viewing Consumer Processes as a Reciprocal System
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One Implication of Viewing Consumer Processes as a Reciprocal System

Question 3

Question 3

True/False

One implication of viewing consumer processes as a reciprocal system is that consumer analysis can be used to analyze only groups of consumers that make up a target market.

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