Multiple Choice
Which of the following is an example of backward integration?
A) A coffee producer acquiring a chain of coffee shops.
B) A car manufacturer acquiring an automobile spare parts manufacturer.
C) A cigarette manufacturer buying a convenience store.
D) A fleece fabric manufacturer buying a maker of winter clothing.
Correct Answer:
Verified
Correct Answer:
Verified
Q27: A manufacturer utilizing a selective form of
Q28: If a product requires certain specialized selling
Q29: In terms of distribution costs,the total system
Q30: Appliances,home furnishings,and better clothing are usually distributed
Q31: Which of the following is a reason
Q33: A manufacturer utilizing an intensive form of
Q34: _ carry broad product assortments and compete
Q36: _ vertical marketing systems involve single ownership
Q37: A computer manufacturer sells computers through a
Q65: Which of the following is a nonstore