A Local Retailer Calls Its Customers When It Receives Merchandise

Multiple Choice

A local retailer calls its customers when it receives merchandise that they may be interested in, provides individual service to each customer, provides forms and phone numbers for complaints and comments, and has a 100 percent satisfaction guarantee. Which objective is this business working hard to accomplish?

A) Making a profit
B) Achieving low employee turnover
C) Satisfying the needs of its customers
D) Increasing the owner's wealth
E) Keeping up with the current technology