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    Exam 13: B: Creating and Pricing Products That Satisfy Customers
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    Competition-Based Pricing Is Important If Competing Products Are Similar and the Organization
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Competition-Based Pricing Is Important If Competing Products Are Similar and the Organization

Question 28

Question 28

True/False

Competition-based pricing is important if competing products are similar and the organization is serving markets in which price is the crucial variable of the marketing strategy.

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