Multiple Choice
The terms "data","information","knowledge",and "wisdom" have specific meanings.With regards to a customer satisfaction application used in the automobile industry,which of the following is an example of wisdom?
A) The ability to create a program that provides rewards for dealerships with high levels of customer satisfaction and corrective action plans for dealerships that have low levels of satisfaction.
B) The Web-based application that collects and stores records of customer satisfaction surveys and allows dealerships to view their data.
C) Reports that summarize ratings for a specific dealership including a calculation of the average rating across all survey questions and a calculation of summary statistics for groups of questions that correspond to important dimensions such as dealership staff,satisfaction with product,quality of service and so on.
D) Innovative policies developed by corporate strategists who analyzed the reasons for the sales drop in order to reverse the recent downward trend.
Correct Answer:

Verified
Correct Answer:
Verified
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