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    Computing
  3. Study Set
    Information Technology for Management
  4. Exam
    Exam 3: Data Management, Business Intelligence, and Data Analytics
  5. Question
    Data Mining Is Important Because Any Customer Can Become a Brand
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Data Mining Is Important Because Any Customer Can Become a Brand

Question 6

Question 6

True/False

Data mining is important because any customer can become a brand advocate or adversary by freely expressing opinions and attitudes that reach millions of other customers on social media.

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