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When Rollie's Car Wash Began to Lose Business to Rivals

Question 68

Multiple Choice

When Rollie's car wash began to lose business to rivals, Rollie read publications for car wash owners to learn the best practices in the industry. Then she implemented the best practices. Rollie is using ____ to improve her car wash.


A) specialized assets
B) benchmarking
C) strategic commitments
D) inertia
E) the Icarus paradox

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