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  3. Study Set
    Strategic Management
  4. Exam
    Exam 9: Corporate-Level Strategy: Horizontal Integration, Vertical Integration, and Strategic Outsourcing
  5. Question
    To Build Trust in a Cooperative Relationship, Both Firms Can
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To Build Trust in a Cooperative Relationship, Both Firms Can

Question 52

Question 52

Multiple Choice

To build trust in a cooperative relationship, both firms can:


A) rely on competitive bidding.
B) make mutual investments in specialized assets.
C) write short-term contracts that must be renewed frequently.
D) increase their vertical integration.
E) use outsourcing of noncore activities.

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