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    Consumer Behaviour Study Set 4
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    Exam 1: An Introduction to Consumer Behaviour
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    One Drawback of Surveys, Focus Groups, and Interviews Is That
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One Drawback of Surveys, Focus Groups, and Interviews Is That

Question 107

Question 107

True/False

One drawback of surveys, focus groups, and interviews is that they all involve the consumers themselves reporting on their attitudes, behaviours, or experiences.

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