Retargeting ______

Multiple Choice

Retargeting ______.

A) is aimed at the approximately 50% of Web site visitors who shop using smartphone applications
B) employs targeted and personalized ads to redirect shopper's back to a retailer's Web site they previously abandoned
C) attempts to change Web shopper buying habits to get them to consider products they have never considered purchasing before
D) attempts to change Web shopper buying habits by getting them to visit Web sites they have not seen before