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    Strategic Management Study Set 1
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    Exam 7: Strategy Formulation: Corporate Strategy
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    Adding a Related or Complementary Product to a Corporation's Business
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Adding a Related or Complementary Product to a Corporation's Business

Question 37

Question 37

Multiple Choice

Adding a related or complementary product to a corporation's business units is called


A) concentration.
B) horizontal growth.
C) concentric diversification.
D) vertical growth.
E) conglomerate diversification.

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