Multiple Choice
Which of the following is not one of the limitations of the BCG Growth-Share Matrix?
A) It is too simplistic.
B) The link between market share and profitability is questionable.
C) Growth rate is only one aspect of industry attractiveness.
D) The market leader is ignored in the analysis.
E) Small competitors with fast-growing market share are ignored.
Correct Answer:
Verified
Correct Answer:
Verified
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