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If a Company Wishes to Be a Technological Follower and Also

Question 73

Multiple Choice

If a company wishes to be a technological follower and also pursue a differentiation strategy,the appropriate R&D strategy would be to


A) adapt the product or delivery system more closely to buyer needs by learning from the leader's experience.
B) value activities by learning from the leader's experience.
C) avoid R&D costs through imitation.
D) create low-cost ways of performing value activities.
E) innovate in other activities to increase buyer value.

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