Scenario: Scooters, Inc. Scooters, Inc. Is a Producer of Pricey Scooters. the Company's

Multiple Choice

Scenario: Scooters, Inc.
Scooters, Inc. is a producer of pricey scooters. The company's profits come mostly from sales of its luxury line that caters to the rich and famous, similar to the Vespa. Ben Driven, vice president of marketing for Scooters, Inc. has been asked to review the company's worldwide pricing strategy.
-Scooters, Inc. has traditionally sold its products at one price in the domestic market and at another price in export markets, which is called a(n) ________ strategy.

A) worldwide pricing
B) global pricing
C) dual pricing
D) international pricing