Multiple Choice
A popular ice cream chain enters a new market in another country by allowing local retailers to market its products, including the use of its brand name and format.This form of entry strategy into a new market is known as:
A) strategic alliance.
B) direct investment.
C) joint venture.
D) exporting.
E) franchising.
Correct Answer:
Verified
Correct Answer:
Verified
Q59: Which of the following is an example
Q60: Some criticize that when U.S.firms enter foreign
Q62: Which of the following occurs when a
Q63: Canada restricts its allies from trading with
Q65: Which of the following, when levied on
Q66: The trade agreement between Costa Rica, the
Q67: Strategic alliances refer to collaborative relationships between
Q68: Which of the following designates the maximum
Q69: Which of the following countries is a
Q81: What is cultural imperialism?