In the Final Stage of the Meaning Transfer Model Developed

Multiple Choice

In the final stage of the meaning transfer model developed by Grant McCracken:

A) celebrities draw powerful meanings from the roles they assume in their careers.
B) celebrities bring their meanings and images into ads for the products they are endorsing.
C) the meanings that celebrities have given to products are transferred to consumers.
D) promotional campaigns are organized in the presence of the media.
E) the meanings created by celebrities are developed into advertisements.