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    Marketing Management Study Set 3
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    Exam 8: New Product Development
  5. Question
    ________ Are Also Called New-To-The-World Products Because the Firm Has
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________ Are Also Called New-To-The-World Products Because the Firm Has

Question 74

Question 74

Multiple Choice

________ are also called new-to-the-world products because the firm has created a new product category.


A) Classically innovative products
B) New category entries
C) Line extensions
D) Improved products

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