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    Marketing Management Study Set 3
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    Exam 8: New Product Development
  5. Question
    ________ Needs Are the Main Strategic Benefits That the Product
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________ Needs Are the Main Strategic Benefits That the Product

Question 12

Question 12

Multiple Choice

________ needs are the main strategic benefits that the product or service attempts to deliver.


A) Primary
B) Secondary
C) Tertiary
D) Psychological

Correct Answer:

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