menu-iconExamlexExamLexServices

Discover

Ask a Question
  1. All Topics
  2. Topic
    Business
  3. Study Set
    Advertising Promotion and other aspects
  4. Exam
    Exam 15: Direct Marketing, CRM, and Other Media
  5. Question
    Companies' Databases of Customers Often Contain R-F-M Data
Solved

Companies' Databases of Customers Often Contain R-F-M Data

Question 83

Question 83

Multiple Choice

Companies' databases of customers often contain R-F-M data.The R stands for _____.


A)  retention rate 
B)  referral rate 
C)  registration 
D)  responsiveness 
E)  recency

Correct Answer:

verifed

Verified

Unlock this answer now
Get Access to more Verified Answers free of charge

Related Questions

Q78: What factor should be considered when evaluating

Q79: Mediamark has developed a service to measure

Q80: One reason for the increased use of

Q81: From the consumers' perspective,shopping by catalog saves

Q82: Companies' databases of customers often contain R-F-M

Q84: Letters,postcards,programs,calendars,folders,and catalogs are all examples of _.<br>A) indirect

Q85: Explain why data mining is an important

Q86: Inbound telephone marketing efforts are directed at

Q87: The more essential face-to-face contact is,the more

Q88: What company ran a forehead tattoo promotion

Examlex

ExamLex

About UsContact UsPerks CenterHomeschoolingTest Prep

Work With Us

Campus RepresentativeInfluencers

Links

FaqPricingChrome Extension

Download The App

Get App StoreGet Google Play

Policies

Privacy PolicyTerms of ServiceHonor CodeCommunity Guidelines

Scan To Download

qr-code

Copyright © (2025) ExamLex LLC.

Privacy PolicyTerms Of ServiceHonor CodeCommunity Guidelines