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  3. Study Set
    Advertising Promotion and other aspects
  4. Exam
    Exam 20: Consumer Sales Promotion: Premiums and Other Promotions
  5. Question
    The Perceived Value of a Premium Item Depends on the Value
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The Perceived Value of a Premium Item Depends on the Value

Question 105

Question 105

True/False

The perceived value of a premium item depends on the value of the brand that is offering the gift.

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