Multiple Choice
The most common form of CRM arrangement involves a company contributing to a designated cause every time the customer undertakes some action that supports the company and its brands.The company's contribution is,in other words,contingent on the customer's _____.
A) being aware of the brand
B) supporting a cause
C) gaining knowledge of the brand
D) performing a behavior
E) being generous
Correct Answer:

Verified
Correct Answer:
Verified
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