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  3. Study Set
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  4. Exam
    Exam 2: Value and the Consumer Behavior Framework
  5. Question
    In the Context of Customer Relationship Management (CRM), People and Groups
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In the Context of Customer Relationship Management (CRM), People and Groups

Question 90

Question 90

True/False

In the context of Customer Relationship Management (CRM), people and groups who help shape a consumer's everyday experiences also include people unknown to the consumer.

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