Which of the Following Is True of Consumers with High

Multiple Choice

Which of the following is true of consumers with high shopping involvement?

A) They care most about the things that will eventually create highly emotional responses.
B) They typically find hedonic value in learning more about a particular product or activity.
C) They are more likely to process information about deals and are more likely to react to price reductions.
D) They have a continuing interest in a particular product and passion for activities in which they are enduringly involved.