What Is the Significance of Role Expectations in Microcultures

Multiple Choice

What is the significance of role expectations in microcultures?

A) They allow consumers to make their own decisions, which ultimately give microcultures their identity.
B) They portray the idea that smaller groups are less significant in influencing consumer behavior.
C) They discourage consumers from joining other existing microcultures.
D) They validate the authenticity of consumers' membership in that group.