Which of the Following Is True of Customer Expectations

Multiple Choice

Which of the following is true of customer expectations?

A) They are post-consumption beliefs concerned with what will occur during an exchange.
B) With high involvement, consumers' expectations are based on their ability to think objectively.
C) With low involvement, low expectation is associated with increased dissatisfaction.
D) They are related to thoughts and evaluation of the experience of consumption of a product.