Multiple Choice
When the La' ChamoTea outlet near Ben's place closed, he started going to the next nearest outlet, which is 20 blocks from his house, just to get his daily morning dose of chamomile tea. Ben's behavior toward La' ChamoTea is an example of _____.
A) customer share
B) consumer inertia
C) consumer switching
D) customer commitment
Correct Answer:

Verified
Correct Answer:
Verified
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