The Marketing People at Bazza's Beer Found That Tastes of Beer

Multiple Choice

The marketing people at Bazza's Beer found that tastes of beer consumers in Thailand differed from those in Australia,causing the company to slightly modify its product exported to that company.Bazza's Beer is pursuing a(n) __________ strategy.

A) globalisation
B) internal-growth
C) functional-level
D) multidomestic
E) domestic