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    Exam 7: Testing and Experimenting in Markets
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    People with a Large Following Who Can Affect Purchasing Decisions
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People with a Large Following Who Can Affect Purchasing Decisions

Question 76

Question 76

Multiple Choice

People with a large following who can affect purchasing decisions are called ______.


A) recommenders
B) end users
C) influencers
D) decision makers

Correct Answer:

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