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Cost-Led Pricing Refers to Which of the Following Pricing Calculations

Question 35

Multiple Choice

Cost-led pricing refers to which of the following pricing calculations?


A) calculating the cost of manufacturing and delivering the product and adding a profit margin
B) calculating the cost based on how much profit you have targeted in your business plan
C) calculating the price based on the maximum price a customer will pay
D) calculating the price based on competitive products

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