Multiple Choice
When asking for a loan from one of his friends, Lonnie states that the product is ready to go into stores.In fact, the product is still under development.The friend is expecting the loan to be repaid in 3 months.This would be an example of:
A) guerilla marketing
B) acceptable exaggeration
C) a potential ethical transgression
D) an accurate description of product readiness
Correct Answer:

Verified
Correct Answer:
Verified
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