In an Experiment, Beau Was Told to Watch the Basketball

Multiple Choice

In an experiment, Beau was told to watch the basketball team in the blue shirts and count how many baskets they made. Later he learned a person in a giraffe costume had walked on and off the court during the game and he had not seen it! He was disturbed to think that he could have missed something so obvious and wondered if there was something wrong with him. You could reassure him by explaining that _____ is a normal phenomenon in human perception.

A) inattentional blindness
B) automatic perception
C) sensory overload
D) memory loss