The Marketers of Corona Beer Achieved Great Success in the U.S.market

Multiple Choice

The marketers of Corona beer achieved great success in the U.S.market by:

A) retaining the bottle design originally used in Mexico.
B) hiring Hispanic movie stars as endorsers.
C) distributing Corona in returnable bottles.
D) changing the brewing recipe to conform to American palates.
E) having the label in Spanish language.